Activision Blizzard (ATVI) Slips Following Initial 'Destiny' Sales Numbers
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Activision Blizzard (ATVI) Overreacting to Destiny 'Sell-Through' Data - Baird
September 17, 2014 1:13 PM EDTBaird analyst Colin Sebastian said shares of Activision Blizzard (NASDAQ: ATVI) are overreacting to today's Destiny data.
Sebastian notes while sell-in was very strong, breaking industry records, checks "suggest that mixed reviews have impacted sell-through to some degree, although we... More
Activision Blizzard (ATVI) Reports 'Destiny' Grossed $325M+ in First Five Days
September 17, 2014 10:55 AM EDTActivision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), announced today that its highly anticipated new franchise Destiny sold-through more than $325 million worldwide in its first five days, according to Chart-Track, first parties, retail customer sell-through information and Activision Blizzard internal estimates.
According to Bungie, Destiny players logged more than 100 million hours of online play by the end of the first week and participated in 137 million activities. The game has won over 180 awards... More
Activision (ATVI) Surpasses $500M in One-Day Sales with 'Destiny'
September 10, 2014 9:02 AM EDTActivision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), announced today that the company sold more than $500 million of Destiny into retail stores and first parties worldwide as of day one, making the game the biggest new video game franchise launch in history.
Based on extraordinary audience demand, retail and first party orders worldwide have exceeded $500 million for... More

