Microsoft (MSFT) Bolsters Cloud CRM with Latest Purchase

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Microsoft (MSFT) Affirms Acquisition of Parature

January 7, 2014 9:04 AM EST

Microsoft Corp (Nasdaq: MSFT) announced that it has reached a definitive agreement to acquire Parature, a leading provider of cloud-based customer engagement solutions. The acquisition will add world-class customer self-service capabilities to further accelerate the Microsoft Dynamics vision of helping organizations deliver amazing customer experiences.

"Customers are more connected and better informed than ever before. Organizations are looking for business solutions that can strengthen their ability to connect with customers on their own terms, using... More