Twitter (TWTR) Debuts New Targeted Advertising Program
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Facebook (FB), Twitter (TWTR) to Benefit from Latest Advertising Theme
December 5, 2013 10:17 AM ESTFacebook (NASDAQ: FB) and Twitter (NYSE: TWTR) are likely to benefit from an emerging ad theme, real-time marketing (RTM). Analyst Peter Stabler of Wells Fargo thinks RTM will takeoff in 2014.
"Powered predominantly by social platforms, we believe RTM will emerge as a leading... More
