Best Buy launches gaming-focused platform in beta with IGN partnership

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Meet Best Buy Gamers: A New Experience Built for Gamers

October 20, 2026 7:00 AM EDT

Best Buy Gamers launches in beta; builds on Best Buy gaming experiences, bringing personalized content, member benefits and new experiences together in one destination

MINNEAPOLIS--(BUSINESS WIRE)-- Today Best Buy is launching Best Buy Gamers in beta, a new online destination that gives gaming fans a more personalized way to explore... More