Citi launches commerce media platform using credit card data

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Go back to Citi launches commerce media platform using credit card data

Citi Unveils Citi Commerce Media to Deliver More Personalized Experiences for Customers and Brands

September 23, 2026 8:30 AM EDT

Highlights:

Citi launched Citi Commerce Media, a new media platform connecting brands with U.S. credit card customers across Citis digital ecosystem Enhanced by the planned addition of rewards platform Kard, Citi Commerce Media leverages transaction-based insights to help brands uncover emerging consumer needs and engagement opportunities The new platform connects advertisers with Citis credit card customers in meaningful ways backed by measurement capabilities to better understand campaign effectiveness and business outcomes

NEW YORK--(BUSINESS WIRE)-- Citis U.S. Consumer Cards business today launched Citi... More