NIQ launches TDLinx Audiences for retailer proximity ad targeting

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NIQ Expands Local Targeting Capabilities with Launch of TDLinx Audiences

September 23, 2026 6:30 AM EDT

New audience solution enables advertisers to reach consumers near the retailers, channels, and store locations that matter most

CHICAGO--(BUSINESS WIRE)-- NIQ (NYSE: NIQ), a leading consumer intelligence company, today announced the launch of TDLinx Audiences, a new suite of local audiences enabling marketers to reach consumers based on their proximity to specific retailers, retail banners, and retail channels. Built from NIQ's trusted retail location intelligence, TDLinx Audiences help brands align media investments with the retailers most relevant to their business, improving marketing efficiency through more precise audience targeting.

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