PubMatic launches Creator Marketplace for CTV programmatic ads
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PubMatic Launches Creator Marketplace to Connect Content Creators with Emerging Agentic Demand
June 18, 2026 9:00 AM EDTAs independent content creators scale audiences across CTV and beyond social platforms, PubMatic enables direct access to a new class of performance-driven buyers through AgenticOS
NO-HEADQUARTERS/REDWOOD CITY, Calif.--(BUSINESS WIRE)-- PubMatic (Nasdaq: PUBM), the leading AI-powered ad tech company delivering digital advertising performance, today announced the launch of its Creator Marketplace, the first programmatic CTV auction connecting independent creator media companies premium CTV inventory with programmatic and emerging agentic demand. MeatEater, the leading outdoor lifestyle media brand founded by renowned writer and TV host Steven Rinella, joins as the... More
