Visa study finds 53% of businesses open to AI-to-AI price negotiations

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Visa Defines the Next Era of Commerce: When AI Becomes the Customer

April 2, 2026 8:00 AM EDT

New Visa research reveals more than half of business leaders surveyed are open to AI-to-AI negotiation, but consumers say trust and override capability are non-negotiable

SAN FRANCISCO--(BUSINESS WIRE)-- A majority of business leaders are preparing for a world where artificial intelligence doesnt just assist commerce, it participates in it. New research from Visa (NYSE: V) underscores how quickly that shift is gaining momentum.

The Visa Business-to-AI (B2AI) Report, conducted in conjunction with Morning Consult, highlights how AI is already influencing demand. Nearly 40% of... More