Purple Innovation (PRPL) Announces Review of Strategic Alternatives to Maximize Shareholder Value

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Raymond James on Purple Innovation (PRPL): 'the recovery timeline for industry demand is highly uncertain'

March 14, 2025 12:23 PM EDT

Raymond James analyst Bobby Griffin reiterated a Market Perform rating on Purple Innovation (NASDAQ: PRPL)

The analyst comments "We reaffirm our Market Perform rating on PRPL following its 4Q24 results. Recall, ahead of the print, management issued a tightened guidance range (within $2M). For 2025, managements outlook came in ahead of consensus adj. EBITDA at the midpoint despite softer revenue... More

KeyBanc Positive on Purple Innovation (PRPL) Announced Strategic Alternatives, 'PRPL has significant growth potential'

March 14, 2025 7:47 AM EDT

KeyBanc analyst Bradley Thomas reiterated an Overweight rating and $5.00 price target on Purple Innovation (NASDAQ: PRPL)

The analyst comments "PRPL announced mixed 4Q results, with sales slightly below but EBITDA above as the Company continues to drive operational efficiency and EBITDA improvement, in spite of a challenging consumer and mattress industry backdrop. In addition, PRPL announced a review of strategic alternatives... More