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Is the shift to high-end or AI phones losing momentum

November 8, 2024 11:00 PM EST

Bernstein analysts said in a note Friday that there is a potential slowdown in China's shift toward high-end and AI-enabled smartphones, raising questions about the markets future trajectory.

Despite recent government stimulus efforts aimed at boosting demand, the firm explains that the trend toward premium segments, including sub-flagship ($560-850) and flagship ($850 and above) categories, has notably decelerated.

The rising mix of sub-flagship (US$560-850 (RMB 4000-5999)) stopped first in... More