Blizzard Entertainment and NetEase Renew Agreement; Microsoft (MSFT) and NetEase Enter Broader Collaboration
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Blizzard Entertainment and NetEase Renew Agreement to Bring Beloved Titles Back to China; Microsoft Gaming, NetEase Enter Broader Collaboration
April 9, 2024 9:00 PM EDTBlizzard titles to return to mainland China beginning summer 2024
Microsoft Gaming and NetEase deepen their relationship, with a strategic partnership based on their shared desire to bring new gaming experiences to players across platforms and markets
IRVINE, Calif. & REDMOND, Wash. & HANGZHOU, China--(BUSINESS WIRE)-- Beloved video game titles from Blizzard Entertainment that captivated millions of players in China will return to the market sequentially, beginning this summer, under a renewed publishing deal Blizzard Entertainment, Microsoft Gaming, and NetEase (NASDAQ: NTES and HKEX: 9999) announced... More

