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Why Wells Fargo is increasingly bullish on Amazon (AMZN)

March 13, 2024 12:30 PM EDT

Wells Fargo analysts released a note Wednesday reiterating its Overweight rating and $211 price target on Signature Pick Amazon (NASDAQ: AMZN). The investment bank said it has increasing conviction in its above-Street North America retail margin estimates for 2024.

The firm noted that Amazon significantly reconfigured the FBA fee structure on March 1st. "In 12/05/2023, AMZN announced US FBA fees would increase $0.15 / unit," said the firm.... More