lululemon (LULU) and Peloton (PTON) Announce Five-Year Strategic Global Partnership

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lululemon and Peloton Announce Five-Year Strategic Global Partnership

September 27, 2023 4:10 PM EDT

Multi-dimensional agreement brings together the best in fitness content and athletic apparel to inspire a combined community of more than 20 million Members and guests

lululemon becomes Pelotons primary apparel partner

Peloton becomes exclusive digital fitness content provider for lululemon and will develop all content for lululemon Studio beginning early 2024

VANCOUVER, British Columbia & NEW YORK--(BUSINESS WIRE)-- lululemon (NASDAQ: LULU) and Peloton (NASDAQ: PTON) today announced a five-year strategic global partnership through which Peloton... More