Stellantis Adds TKT & Associates to Its US Creative Roster to Become Automaker's First Agency of Record Dedicated to Black Audience Marketing Efforts

Stellantis (STLA) on 'aggressive path', signs battery material supply deal with Kuniko

Stellantis (NYSE: STLA) and Australia-listed Kuniko revealed Friday that the two companies have signed an offtake and equity investment agreement with the aim to give Stellantis a stable supply of key materials for vehicle batteries. According to the terms of the agreement, Stellantis... More

Deutsche Bank expects continued strength in June auto sales

The auto industry is gearing up to announce their sales figures for June, and according to Deutsche Bank, there is an anticipation of the US light vehicle SAAR reaching approximately 15.5 million units. This would mark an increase from May's 15.1 million units, mainly attributed to more favorable seasonal factors. Moreover, the projected figure for June 2023 is notably higher than June 2022, which stood at 13.2 million units.

Analyst, Emmanuel Rosner wrote in a note, We expect June US light vehicle SAAR to come in around 15.5m units, up from 15.1m in May... More

Stellantis (STLA) places Michigan plants under 'Critical Status' ahead of union talks

According to documents shared with reporters from Reuters, Jeep and Dodge parent company, Stellantis (NYSE: STLA) has placed its Warren Truck assembly and Jefferson North factory in Michigan under "critical status". Requiring union employees to work mandatory overtime to boost Jeep SUV production ahead of a potential strike deadline in September.

Stellantis told workers the change in status will be in effect from July 5 through October 2. According to a... More

Stellantis (STLA) ends manual gearbox production in Austria, 300 workers affected

Chrysler parent, Stellantis (NYSE: STLA) informed unions and local officials Wednesday of plans to end operations at its manual gearbox production site in Vienna-Aspern in Austria after 40 years, laying off about 300 workers. A decline in demand for traditional manual gearboxes can be attributed to the... More

Stellantis (STLA) partners with TKT in effort to reach out to black customers

Chrysler and Jeep parent Stellantis (NYSE: STLA) announced Wednesday that the company has added TKT Collab a division of Kentucky-based TKT & Associates, a Black- and woman-owned business to its North America creative roster in an effort to boost its marketing efforts to reach Black customers and other multicultural communities. TKT is the automaker's first Black agency of record across Stellantis North American brand portfolio that will oversee marketing efforts to a Black audience.

Stellantis has previously collaborated with Black-owned agencies and developed campaigns targeted towards Black customers. However, executives... More