Meta to give EU users more options for data handling

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Meta (META) to allow European users to opt out of targeted ads

March 30, 2023 1:25 PM EDT

The Wall Streel Journal reports Thursday, citing people familiar with the matter, that social media platform company, Meta (NASDAQ: META) is preparing to allow European Facebook and Instagram users to opt out of certain highly personalized ads.

The move comes as part of a plan to limit the impact of a European Union privacy order that was approved in December. The European regulators ruled that Meta shouldnt require users to agree to personalized ads based on their online activity, a ruling that could limit the... More