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Goldman Sachs survey shows Walmart leads on grocery prices

October 6, 2026 7:05 AM EDT

Investing.com -- Goldman Sachs conducted a grocery pricing survey on October 5, examining 38 products across dairy, frozen goods, dry grocery, health and personal care, and produce categories at six major retailers.

Walmart maintained the lowest prices at 15.7% below the group average, widening from 13.4% below average in September. Dollar General ranked second with prices 7.0% below average, compared to 6.1% below average the previous month.

Whole Foods recorded the highest prices at 10.9% above average, followed by Sprouts Farmers Market at 9.8% above average. Kroger offered the highest product availability with all 38 items in stock, while Walmart had 37 items available.

By category, Walmart had the lowest prices in dairy at 20.4% below average, frozen foods at 13.5% below average, dry grocery at 12.1% below average, and produce at 19.2% below average. Dollar General led in health and personal care with prices 11.7% below average.

Sprouts Farmers Market recorded the highest prices in dry grocery at 23.8% above average and produce at 10.0% above average. Whole Foods had the highest prices in dairy at 16.7% above average and health and personal care at 26.3% above average. Albertsons led in frozen foods pricing at 20.4% above average.

The overall average basket remained stable from September to October, with decreases in produce, dairy, and dry grocery offset by increases in health and personal care and frozen foods.

Price gaps widened for four of the six retailers surveyed, including Sprouts Farmers Market, Whole Foods, Dollar General, and Walmart, while Kroger and Albertsons saw their price gaps narrow.



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