Yahoo!'s (YHOO) Mayer: We Won't Screw Up Tumblr!

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Wall Street Expresses Tepid Enthusiasm on Yahoo! (YHOO) / Tumblr Deal

May 20, 2013 9:18 AM EDT

This morning Yahoo! Inc. (NASDAQ: YHOO) said it would buy Tumblr for $1.1 billion. Wall Street greeted the news with lukewarm enthusiasm. As an example, Bernstein analyst Carlos Kirjner said in an email the deal might be "premature." He isn't alone. Well Fargo analyst Peter Stabler described... More

Yahoo! (YHOO) to Acquire Tumblr in $1.1B Deal

May 20, 2013 8:01 AM EDT

Yahoo! Inc. (NASDAQ: YHOO) and Tumblr announced today that they have reached a definitive agreement for Yahoo! to acquire Tumblr.

Per the agreement and our promise not to screw it up, Tumblr will be independently operated as a separate business. David Karp will remain CEO. The product, service and brand will continue to be defined and developed separately with the same Tumblr... More

Yahoo! (YHOO) Board Said to Approve $1.1B Tumblr Deal

May 20, 2013 6:21 AM EDT

(Updated - May 20, 2013 6:21 AM EDT)

The Yahoo! (Nasdaq: YHOO) board of directors is said to have approved the proposed acquisition of Tumblr.

The WSJ reported that Yahoo!'s board met Sunday on the matter, unanimously voting in favor of the $1.1 billion... More

Yahoo (YHOO) Looks to Buy 'Cool' With $1B Deal for Tumblr

May 17, 2013 7:32 AM EDT

Shareholders of Yahoo, Inc. (NASDAQ: YHOO) are taking in stride reports the company is in talks to acquire Tumblr for $1 billion.

The move by Yahoo is an apparent attempt to get "cool again," AllThingD reported, especially with the all-important 18-to-24 demographic.... More