Facebook (FB) Might Acquire Atlas Solutions from Microsoft (MSFT)
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Facebook (FB) Affirms Plans to Acquire Atlas from Microsoft (MSFT)
February 28, 2013 4:09 PM ESTFacebook (Nasdaq: FB) affirmed earlier speculation that it would acquire Atlas from Microsoft (Nasdaq: MSFT). The company posted the following news release:
Were pleased to announce that we have agreed to acquire the Atlas Advertiser Suite from Microsoft. Atlas is a leader in campaign management and measurement for marketers and agencies. We believe this acquisition will benefit both marketers and users, and wed like to explain why.
Today's marketing environment is much more complex than it was just a few short years ago. Marketers and... More
