Magnite reports 56% rise in live sports ad spend on its platform
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Magnite Establishes Premier Destination for Verified Live Streaming Inventory
September 3, 2026 8:00 AM EDTWith football season and high-profile live events approaching, Magnites Live Marketplace makes live content easy to buy programmatically and agentically
NEW YORK, Sept. 03, 2026 (GLOBE NEWSWIRE) -- Magnite (NASDAQ: MGNI), the largest independent sell-side advertising company, today announced major milestones across its live streaming business, cementing its position as the premier partner for live streaming advertising. As media owners prepare for a massive fall lineup, anchored by the return of NFL and college football, Magnite is scaling a global marketplace for live, built on a foundation of verified, event-level transparency for the... More
