Medifast launches Trilivy, replacing its Optavia brand

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Medifast® Enters a New Era: Introducing Trilivy™, a Science-Backed Metabolic Health System

July 17, 2026 8:30 AM EDT

The leading health and wellness company unveils an evolutionary transformation from weight loss to optimal metabolic health, powered by breakthrough science and human connection

BALTIMORE--(BUSINESS WIRE)-- Medifast, Inc. (NYSE: MED) today announced the launch of... More