IFF launches light-activated fragrance platform for liquid detergents

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IFF Launches SENSORAâ„¢, an Innovative Pro-Fragrance Technology Platform

June 30, 2026 8:00 AM EDT

A light-activated fragrance experience enhancer, starting with liquid detergents

NEW YORK--(BUSINESS WIRE)-- IFF (NYSE: IFF) a global leader in flavors, fragrances, food ingredients and health and biosciences today announced the launch of SENSORA, its advanced patent-pending pro-fragrance technology designed to transform how scent is experienced across home, fabric and personal care applications. Developed to meet the rising demand for a... More