Seek and NielsenIQ launch consumer analytics apps for CPG brands

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Seek and NIQ Join Forces to Bring New Consumer Intelligence Apps to Insight Cloud

June 25, 2026 9:00 AM EDT

New analytics apps powered by NIQ's Expanded Omnishopper panel bring CPG brands visibility into shopper behavior supporting cross-sell analysis, loyalty insights, and smarter growth strategies.

NASHVILLE, Tenn., June 25, 2026 /PRNewswire/ -- Seek, the builder of Insight Cloud, today announced a strategic collaboration with NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence. This collaboration brings NIQ's industry-leading Expanded Omnishopper data into Insight Cloud, launching a set of analytics applications on the platform that transforms how CPG manufacturers, retailers, and brokers access and act on... More