NIQ plans beauty channel measurement and Amazon marketplace tracking
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NIQ Sets Launch for Full View of Beauty Channel and Introduces Amazon 3P Measurement
June 9, 2026 5:00 PM EDTNew capabilities announced at C360 expand visibility across the beauty landscape
SAN ANTONIO--(BUSINESS WIRE)-- NielsenIQ (NYSE: NIQ), a global leader in consumer intelligence, today announced the upcoming launch of NIQs Full View of Beauty Channel and introduced Amazon third-party (3P) marketplace measurement in the U.S., both set to roll out later this year. Together, these offerings mark a major step forward in delivering the most comprehensive, unified view of the global beauty category.
Beauty is one of the fastest evolving and most fragmented categories in retail,... More
