Roku launches redesigned home screen for streaming devices

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Roku Unveils New TV Home Screen for the Next Era of Streaming

May 27, 2026 10:00 AM EDT

Backed by years of consumer insights, the new Home Screen leads to less time searching, more time streaming

SAN JOSE, Calif.--(BUSINESS WIRE)-- Today, Roku unveiled a new Home Screen that introduces a more dynamic, smarter experience and will reach over 100 million streaming households soon. With more relevant recommendations and faster pathways to content, the new Roku Home Screen reduces friction, maintains Rokus signature simplicity, and helps viewers find their next favorite show with ease.

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