Adobe launches brand visibility solution to optimize AI discovery
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Adobe Introduces Brand Visibility Solution to Redefine Customer Experience Orchestration
April 20, 2026 9:00 AM EDTAI interfaces and agents are becoming a primary way for customers to discover, evaluate and engage brands, creating a new imperative for businesses to optimize digital channels for both humans and AI. Adobe is announcing a major expansion of Adobe Experience Managerthe platform thousands of brands already rely on for end-to-end experience managementwith a contextual layer that enables AI agents to help build and optimize digital experiences. New innovations across Adobe Commerce, Adobe LLM Optimizer and Adobe Brand Concierge will help brands improve AI visibility and deliver engaging experiences that boost... More
