American Eagle launches summer campaign with Sydney Sweeney

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Sydney Sweeney and American Eagle are Back Together

April 15, 2026 8:00 AM EDT

Syd for Short Positions AE Jean Shorts as the Defining Must-Have of the Summer

NEW YORK--(BUSINESS WIRE)-- American Eagle Outfitters, Inc. (NYSE: AEO) today announced the launch of the American Eagle (AE) brands summer campaign, Syd for Short: American Eagle Jean Shorts. There is no summer uniform more timeless than a pair of jean shorts and this season, American Eagle is redefining the iconic essential through the lens of Sydney Sweeneys effortless style. Syd For Short is the intersection of cool-girl aesthetic and AEs heritage of self-expression focused... More