Roku and The Trade Desk Announce New Data-Driven TV Streaming Partnership

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Jefferies cautious on Roku (ROKU) as estimates are too high

May 2, 2024 12:47 PM EDT

On Thursday, Jefferies resumed coverage of Roku (NASDAQ: ROKU), assigning an Underperform rating and setting a price target of $50 per share. The investment firm expressed a cautious stance towards the company, citing several headwinds that could affect Roku's performance in the second half of 2024 and into 2025.

Jefferies highlighted the challenging comparisons Roku faces due to streaming service... More

Roku partnership with The Trade Desk could speed up its international ambitions: Macquarie

May 1, 2024 1:24 PM EDT

Roku (NASDAQ: ROKU) announced on Tuesday that it is formally aligning with The Trade Desk Inc. (NASDAQ: TTD), providing it with more data to drive greater DSP demand. Roku seeks to bolster demand to better fill its supply of ad inventory across... More

This ad-tech stock has 'catalysts looming' in 2024 - KeyBanc

April 30, 2024 4:30 PM EDT

Keybanc analysts see "looming catalysts" for one ad-technology stock ahead of the company's earnings release on May 8.

The bank expects The Trade Desk Inc.'s (NASDAQ: TTD) first quarter to reinforce that the company's ad momentum remains strong and that its positioning in CTV, retail media, and identity is... More