Tesla (TSLA) to offer cash bonus to new buyers of its EVs in China
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Tesla rolls out customer referral incentive globally as EV price war heats up
July 7, 2023 8:32 AM EDTBy Chavi Mehta
(Reuters) -Electric-vehicle maker Tesla rolled out a new program globally allowing buyers to get extra incentives through referrals from existing customers, a strategy long used by traditional automakers to boost sales.
The incentive, which Tesla dubbed as "Refer and Earn" on its websites, is equivalent to $500 in cashback for buyers in the U.S. who purchase the Model 3 or Model Y. The U.S. incentives also include three months of its Full Self-Driving feature.
The program was rolled out in Tesla's largest markets, including the United States, China, Germany, France, Canada, Mexico, Hong Kong... More
Active options: TSLA META AAPL AMZN NVDA AMD RIVN MSFT
July 7, 2023 4:26 AM EDTActive options: TSLA META AAPL AMZN NVDA AMD RIVN MSFT
... MoreTesla offers cash rebate on top models in China
July 7, 2023 12:48 AM EDT(Corrects range of price cuts in Japan in last paragraph to between 3% and 4%, not 3% and $5)
BEIJING (Reuters) - Tesla on Friday said it would offer new buyers of its top-selling electric vehicles in China a cash bonus equivalent to almost $500 if they have a referral from an existing owner, deepening a price war in the world's largest market for EVs.
Tesla said it would offer new buyers of its Model Y and Model 3 vehicles a cash rebate of 3,500 yuan ($483) if they could cite a referral from an existing owner.
Tesla also said new buyers would... More

