RBC Capital on PubMatic Inc (PUBM) Acqusition of Martin: 'we appreciate the strategic direction'

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Go back to RBC Capital on PubMatic Inc (PUBM) Acqusition of Martin: 'we appreciate the strategic direction'

PubMatic to Acquire Martin to Further Accelerate Supply Path Optimization Product Innovation

September 14, 2022 9:00 AM EDT

NO-HEADQUARTERS/REDWOOD CITY, Calif., Sept. 14, 2022 (GLOBE NEWSWIRE) -- PubMatic (Nasdaq: PUBM), an independent technology company delivering digital advertisings supply chain of the future, today announced that it has entered into a definitive agreement to acquire Martin, a media measurement and reporting platform, deepening the companys investment in supply path optimization (SPO).

The digital advertising supply chain of the future... More