PepsiCo (PEP) & Celsius (CELH) Announce Long-Term Distribution Agreement and Investment; PepsiCo to Make $550 Million Investment in Celsius

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Goldman on PepsiCo (PEP) Agreement with Celsius Holdings Inc. (CELH): 'we believe insulates PEP's downside risk'

August 1, 2022 3:37 PM EDT

Goldman on PepsiCo (NASDAQ: PEP) Agreement with Celsius Holdings Inc. (NASDAQ: CELH): 'we believe insulates PEP's downside risk'

Analyst Bonnie Herzog comments "PEP & CELH (Not Covered) announced this morning a long-term distribution agreement to transition CELH's current US distribution to PEP's network, which we view as a key strategic positive as it allows PEP to participate in the fast-growth energy drinks market in a more meaningful way. The distribution agreement (effective today) transitions distribution away from existing distribution partners such as ABI to PEP and includes the... More

Goldman on PepsiCo (PEP) Agreement with Celsius Holdings Inc. (CELH): 'we believe insulates PEP's downside risk'

August 1, 2022 3:37 PM EDT

Goldman on PepsiCo (NASDAQ: PEP) Agreement with Celsius Holdings Inc. (NASDAQ: CELH): 'we believe insulates PEP's downside risk'

Analyst Bonnie Herzog comments "PEP & CELH (Not Covered) announced this morning a long-term distribution agreement to transition CELH's current US distribution to PEP's network, which we view as a key strategic positive as it allows PEP to participate in the fast-growth energy drinks market in a more meaningful way. The distribution agreement (effective today) transitions distribution away from existing distribution partners such as ABI to PEP and includes the... More

Morgan Stanley on Pepsico (PEP): 'Celsius Distribution Agreement a Modest Positive'

August 1, 2022 3:16 PM EDT

Morgan Stanley analyst Dara Mohsenian reiterated an Overweight rating and $198.00 price target on Pepsico (NASDAQ: PEP)

The analyst comments ". PEP this morning announced a long-term agreement with Celsius Holdings (CELH/Not Covered) to distribute CELSIUS fitness/energy drinks in the US. Celsius is a small but fastgrowing company in the better-for-you/active lifestyle segment of energy drinks, with ~3.5% share of the overall US energy drink category,and >200% growth over... More