Omnicom Group (OMC) Acquires Jump 450

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Omnicom Media Group Boosts Performance Media Offering with Acquisition of Jump 450

October 6, 2021 9:00 AM EDT

NEW YORK, Oct. 6, 2021 /PRNewswire/ -- Omnicom Media Group (OMG), a subsidiary of Omnicom Group (NYSE: OMC), today announced it has acquired Jump 450 Media, a performance marketing agency focused on customer acquisition for brands across the digital ecosystem.

Jump 450 Media leverages algorithmic scaling strategies, rapid creative testing, and robust data analytics to optimize digital media spend and drive customer acquisition for high-growth and enterprise clients in industries such as consumer, health and wellness, gaming, and fintech. Jump 450 will form the foundation for a dedicated performance media platform and... More