lululemon athletica (LULU) to Acquire Home Fitness Innovator MIRROR for $500 Million
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lululemon athletica inc. to Acquire Home Fitness Innovator MIRROR
June 29, 2020 4:05 PM EDTAcquisition will advance lululemons strategic vision by strengthening its omni guest experiences through digital sweat
VANCOUVER, British Columbia--(BUSINESS WIRE)-- lululemon athletica inc. (NASDAQ: LULU) today announced that it has entered into a definitive agreement to acquire MIRROR, a leading in-home fitness company that created an interactive workout platform that features live and on-demand classes, for a purchase price of $500 million.
With its best-in-class content and versatile platform, MIRROR positions lululemon to accelerate its vision and build upon an ecosystem that will fuel the... More

