Apple (AAPL) option implied volatility increases into March 25 Cupertino event

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Raymond James Reiterates Market Perform Rating on Apple (AAPL)

March 26, 2019 8:30 AM EDT

Raymond James analyst Chris Caso reiterated a Market Perform rating on Apple (NASDAQ: AAPL) following the company's "It's Show Time" event. AAPL launched its new Apple News, TV+, and Card payment services. As is typical following Apple events, Caso expects to see a broadly... More

Longbow Research Reiterates Neutral Rating on Apple (AAPL)

March 26, 2019 8:20 AM EDT

Longbow Research analyst Shawn Harrison reiterated a Neutral rating on Apple (NASDAQ: AAPL) following the company's Its Showtime event. AAPL announced that it will be launching several services such as Apple News+, Apple Card, Apple Arcade, and Apple TV+. Somewhat surprising, pricing was not... More

KeyBanc Reiterates Sector Weight Rating on Apple (AAPL)

March 26, 2019 8:15 AM EDT

KeyBanc analyst Andy Hargreaves reiterated a Sector Weight rating on Apple (NASDAQ: AAPL) following the company's services event. The company introduced a new TV app, Apple-branded subscriptions in video, gaming, and news, and a new credit card. Each of these services strays further from... More

JPMorgan Reiterates Overweight Rating on Apple (AAPL)

March 26, 2019 8:11 AM EDT

JPMorgan analyst Samik Chatterjee reiterated an Overweight rating and $228.00 price target on Apple (NASDAQ: AAPL). Apples event yesterday focused on launch of services and offered more breadth than investors expected, but at the same time it failed to offer the same depth... More

Jefferies Reiterates Hold Rating on Apple (AAPL) Following Apple TV+ Announcement

March 26, 2019 7:58 AM EDT

Jefferies analyst, Timothy O'Shea, reiterated a Hold rating and $160.00 price target on Apple (NASDAQ: AAPL) following the company's announcement for Apple TV+. The streaming service will launch this fall with a small library of originals to compete against Netflix and Disney+. Apple did... More

Wells Fargo Reiterates Market Perform Rating on Apple (AAPL)

March 26, 2019 7:10 AM EDT

Wells Fargo analyst Aaron Rakers reiterated a Market Perform rating and $160.00 price target on Apple (NASDAQ: AAPL) ahead of the company's expected launch of paid TV service. Apple plans on launching Apple TV+ availability in the fall of 2019 in 100+ countries, but provided no details on... More

Nomura/Instinet Reiterates Neutral Rating on Apple (AAPL)

March 26, 2019 6:56 AM EDT

Nomura/Instinet analyst, Jeffrey Kvaal, reiterated a Neutral rating and $170.00 price target on Apple (NASDAQ: AAPL) as falling unit volumes and slowing growth in its 900mn user base adds urgency to Apples efforts to better monetize its existing base.

Apple finally... More