Alibaba (BABA) Launches Its 11.11 Global Shopping Festival

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Alibaba Group Launches 2017 11.11 Global Shopping Festival

October 19, 2017 5:00 AM EDT

Over 140,000 brands offering 15 million quality products on sale throughout the 24-hour festival

More than one million stores to offer innovative New Retail experiences to consumers

HANGZHOU, China--(BUSINESS WIRE)-- Alibaba Group (NYSE: BABA) announced that its 11.11 Global Shopping Festival will officially launch pre-sale activities today, kicking off the festival period with more than three weeks of interactive marketing promotions, innovative New Retail experiences and new product offerings from around the world. Alibaba will host a press conference on October 31st in Shanghai to announce additional... More