J.C. Penny (JCP) August weekly option prices elevated into hosting earnings call

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Northcoast Research Remains Bullish on J.C. Penney (JCP)

August 14, 2017 8:38 AM EDT

Northcoast Research reiterated a Buy rating and $9.00 price target on J. C. Penney (NYSE: JCP) following the company's 2Q earnings report. JCP stock reacted severely to 2Q17 earnings results. The biggest disappointment came from lower than expected gross margin, driven largely by the closing of... More

J. C. Penney (JCP) PT Lowered to $6 at Cowen; Remains Sidelined

August 14, 2017 7:11 AM EDT

Cowen lowered its price target on J. C. Penney (NYSE: JCP) to $6.00 (from $8.00) while maintaining a Market Perform rating. Larger than expected disruptions from the liquidation sale
caught management off-guard. However, analyst Oliver Chen continues think closing 127 stores at once was the... More