Salesforce Chairman and CEO Marc Benioff to Participate in Upcoming Investor Event
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salesforce.com (CRM) Agrees to Acquire Krux in $700M Deal
October 3, 2016 4:12 PM EDT(Updated - October 3, 2016 4:36 PM EDT)
(Updated - October 3, 2016 4:15 PM EDT)
salesforce.com (NYSE: CRM) to acquire Krux in $700 million deal, according to the WSJ.
UPDATE - The price tag will be split between stock and cash, source said.
Krux is a marketing-data and analytics startup based in San Francisco. The company uses artificial intelligence to bolster targeted marketing efforts.
UPDATE 2 - More from an SEC filing on Monday:
Item 8.01. Other Events
On October 3, 2016, the Company entered into an Agreement... More
