Apple's (AAPL) iPhone SE Should Help Prevent Trade-Downs, Says Pacific Crest

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Oppenheimer Reiterates Outperform as Apple (AAPL) Introduces New 4-Inch iPhone

March 22, 2016 9:33 AM EDT

Oppenheimer reiterated an Outperform rating and $120.00 price target on Apple (NASDAQ: AAPL) after the company announced new products at a press event. AAPL released a new, smaller 4-inch, iPhone at a more affordable price point of $399. The company also released a new 9.7-inch iPad Pro, a series of... More

BMO Capital Remains Bullish on Apple (AAPL) Following New Product Announcements

March 22, 2016 9:23 AM EDT

BMO Capital reiterated an Outperform rating and $130.00 price target on Apple (NASDAQ: AAPL) following a small product announcement event at its campus in Cupertino. The new iPhone is by far the most meaningful announcement today, as it helps Apple better capture share of the Android-dominated mass market. The... More

Apple (AAPL) Unveils iPhone SE Starting at $399

March 21, 2016 1:40 PM EDT

Apple (Nasdaq: AAPL) today introduced iPhone® SE, the most powerful phone with a four-inch display, in a beloved compact aluminum design that has been updated with matte-chamfered edges, a color-matched stainless steel Apple logo, and four gorgeous metallic finishes, including rose gold. iPhone SE offers exceptional performance with the same 64-bit A9 chip offered in iPhone 6s and iPhone 6s Plus for blazing fast speeds, longer battery life, faster wireless, a 12-megapixel iSight® camera featuring Live Photos and 4K video, and Touch ID® with Apple Pay®.

iPhone SE is an exciting new idea we... More