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Under Armour (UA), IBM (IBM) Enter 'Smart' Health and Fitness Collaboration

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Under Armour And IBM To Transform Personal Health And Fitness, Powered By IBM Watson

January 6, 2016 8:00 PM EST

LAS VEGAS, Jan. 6, 2016 /PRNewswire/ -- Today Under Armour (NYSE: UA) announced a strategic partnership with IBM (NYSE: IBM) to create and provide meaningful data-backed health and fitness insights, powered by IBM Watson's cognitive computing technology. Under Armour's new UA Record combined with a Cognitive Coaching System will... More