BMO Capital Starts Netflix (NFLX) at Market Perform

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Phoenix's mXP Platform Reveals the Premiering Fall Drama Hits

October 8, 2015 11:58 AM EDT

RHINEBECK, N.Y., Oct. 8, 2015 (GLOBE NEWSWIRE) -- Phoenix Marketing International is connecting with hard-to-reach television viewers to learn more about the shows they plan to watch this fall via mXP, its new mobile insights survey platform. In the most recent mXP micro-survey, viewers were asked, "Which one of the following new TV dramas that are premiering this fall are you the most excited to watch?" The results revealed that overall 60% of respondents... More