Tremor Video Launches First Real-Time Video SSP Reporting
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Tremor Video (TRMR) Launches SSP Real-Time Reporting
August 11, 2015 12:37 PM EDTTremor Video (NYSE: TRMR) announced the launch of real-time reporting in its supply side platform (SSP), allowing publishers to more accurately manage yield. Publishers can now access up-to-the-second data within Tremor Videos SSP and make changes to their demand waterfall while immediately seeing results.
This new real-time reporting functionality, released to more than 150 clients currently using the SSP, allows publishers to instantly see their inventory being accessed and bought via programmatic direct and open auction... More
