Jefferies Upgrades Nintendo (NTDOY) to Buy

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Nintendo and DeNA Form Business and Capital Alliance

March 17, 2015 4:02 AM EDT

Companies to develop new game apps featuring Nintendo IP for smart devices and a new multi-device membership service

TOKYO--(BUSINESS WIRE)-- Nintendo Co., Ltd. (Tokyo: 7974) and DeNA Co., Ltd. (Tokyo: 2432) today entered into a business and capital alliance to develop and operate new game apps for smart devices and build a new multi-device membership service for consumers worldwide.

Leveraging the strength of Nintendos intellectual property (IP) and game development skills in combination with DeNAs world-class expertise in mobile games,... More