Analyst Ratings for Harley-Davidson (HOG)
HOG Rating Summary
HOG Price Target Summary
- Highest: $165.00 (B.Riley)
- Lowest: $17.00 (Morgan Stanley)
- Average: $42.11
* Over Last 12-Mos
Overall Rating:
NEUTRAL
Rating Trend:
Avg. $ Target:
$42.11 (+51.5%)
* Over Last 12-Mos
Rating Score: 2.8 / 10
Percentile Rank: 23%
Avg. $ Target:
$42.11 (+51.5%)
* Over Last 12-Mos
Rating Score: 2.8 / 10
Percentile Rank: 23%
| Date | Firm | Analyst | Type | Rating (Past) |
PT (Past) |
Start $ (End $) |
% Chg. | Details |
|---|---|---|---|---|---|---|---|---|
| 7/20/2026 | Loop Capital | Brandon R | Upgrade | Buy (Hold) |
N/A (N/A) |
26.58 (27.80) |
4.59% | Details |
| 3/10/2026 | Wells Fargo » Updated 7/24/2026 |
Anthony Bonadio | New Coverage | Underweight (N/A) |
20.00 (19.00) |
18.77 (27.80) |
48.11% | Details |
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