Beyond Meat's functional beverage line expands to Erewhon stores

Beyond Meat, Inc. (NASDAQ: BYND) announced that its Beyond Immerse functional beverage line is now available at Erewhon locations across Southern California, according to a company press release.

The move follows earlier distribution through Big Geyser in the New York metropolitan area and a nationwide direct-to-consumer rollout via the company's website.

Beyond Immerse is offered in three flavors — Peach Mango, Strawberry Lemonade, and Cherry Berry — and comes in a lightly sparkling can. Each can contains 20g of plant protein, 5g of fiber, antioxidants, and electrolytes at 110 calories, with no dairy or whey protein.

Ethan Brown, Founder and CEO of Beyond Meat, said: "We created Beyond Immerse to deliver the superpowers of plants in one light and refreshing drink, and we look forward to bringing it to Erewhon, a retailer that has long been at the forefront of what's next in wellness."

Erewhon is an independent, family-owned retailer with 14 locations across Southern California. Founded in 1968, it holds Certified B Corporation and Certified Organic Retailer status.

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