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Barclays reports U.S. hotel revenue per room up 8.2% in July

August 20, 2026 12:24 PM EDT

Investing.com -- U.S. hotel revenue per available room grew 8.2% year-over-year in July, nearly matching June's 8.4% increase, according to data from Barclays. The growth was driven by a 2.3% rise in occupancy and 5.7% growth in average daily rates.

The performance reflected continued benefits from World Cup-related travel and America250 celebrations, Barclays said. The Luxury segment led overall performance with revenue per available room up 17.7% year-over-year, compared to 15.1% in June, supported by rate growth of 14.5%. The Economy segment also showed positive trends, with revenue per available room accelerating to 3.6% from 3.1% in June.

Transient revenue per available room increased 11% year-over-year, consistent with June, while Group revenue per available room accelerated to 14% from 10% in June.

Global hotel revenue per available room trends remained positive in July, with the Americas posting the strongest growth at 8% year-over-year in U.S. dollars. Europe remained healthy at 5% growth in euros. The Asia Pacific region accelerated to 4% from 2% in June, driven by strength in India at 18% and improving trends in Japan at 6%, partially offset by weakness in China at negative 3% versus negative 1% in June.

The Middle East and Africa region improved, declining just 4% year-over-year after dropping 26% in June.

For individual companies, Barclays' U.S. revenue per available room tracker showed July year-over-year growth of 9.5%, 7.9%, 10.9%, 5.8%, and 5.2% for MAR, HLT, H, CHH, and WH, respectively.

Weekend demand grew 1% year-over-year on average in July for the U.S. overall, consistent with June. Luxury weekend average daily rates averaged 16% year-over-year growth in July versus 5% for the U.S. overall.

For weekday travel, July occupancy grew 2% year-over-year for both the U.S. overall and Upper Upscale segment, softer than June's 3% and 4% growth. Midweek average daily rates moderated to 4% and 5% year-over-year for the U.S. overall and Upper Upscale segment, compared to June's 7% growth in both segments.



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