Warby Parker shares drop after AI glasses announcement

Investing.com -- Warby Parker Inc. shares fell more than 4.6% on Tuesday after the company announced its first Intelligent Eyewear frame. The stock initially gained as much as 3.6% before reversing course, with trading volume and volatility elevated during midday hours.

The lifestyle brand unveiled eyewear designed for all-day wear that integrates technology from Google and Samsung. The debut style combines Warby Parker's design approach with Google's AI capabilities and Samsung's mobile technology.

"Glasses are the most personal technology we use, and are the very first thing people notice about you," said Dave Gilboa, Co-Founder and Co-CEO of Warby Parker. "As we integrate advanced technology into our products, we're staying true to the principles that define great eyewear: beautiful design, precision optics, and exceptional comfort in frames built for all-day, everyday wear."

The new frame features a classic, rounded silhouette inspired by Warby Parker's existing styles. The company used its archive of designs and proprietary fit data to develop the product. The frame is made from ultra-lightweight, flexible nylon in a dark green color, with a semi-translucent interior temple that reveals the integrated technology.

The frames feature Gemini and work with Android XR to provide real-time assistance. Wearers will be able to access information, manage tasks, navigate, communicate, and interact with apps.

Warby Parker plans to launch its first line of Intelligent Eyewear this fall. The initial collection will include multiple optical and sun styles and will support a range of prescriptions and lens options.

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