Form 8-K HARTE HANKS INC For: Feb 04

February 4, 2015 4:09 PM EST

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION

Washington, D.C.� 20549

FORM�8-K

CURRENT REPORT

Pursuant to Section�13 or 15(d)�of the Securities Exchange Act of 1934

February�4, 2015

Date of Report (Date of earliest event reported)

HARTE HANKS,�INC.

(Exact name of registrant as specified in its charter)

Delaware

1-7120

74-1677284

(State or other
jurisdiction of
incorporation)

(Commission
File Number)

(IRS Employer
Identification No.)

9601 McAllister Freeway, Suite�610

San Antonio, Texas� 78216

(210) 829-9000

(Address of principal executive offices and Registrant�s telephone number, including area code)

Check the appropriate box below if the Form�8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o Written communications pursuant to Rule�425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule�14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule�14d-2(b)�under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule�13e-4(c)�under the Exchange Act (17 CFR 240.13e-4(c))



Item 2.02 Results of Operations and Financial Condition.

On February�4, 2015, Harte Hanks,�Inc. issued a press release announcing financial results for its fourth quarter of 2014 and the full year ending December�31, 2014.� The full text of the press release is furnished with this Current Report as Exhibit�99.1 and is incorporated by reference herein.

The information contained in this Item 2.02 (including Exhibit�99.1) of this Current Report is furnished pursuant to this Item 2.02 and shall not be deemed �filed� for purposes of Section�18 of the Securities Exchange Act of 1934, as amended, or otherwise subject to the liabilities of that Section, notwithstanding any general incorporation by reference language in other Harte Hanks,�Inc. filings.

Item 9.01 Financial Statements and Exhibits

(d)�Exhibits. The following exhibit is being furnished herewith.

99.1���������������������� Press Release of Harte Hanks,�Inc. dated February�4, 2015, announcing financial results for its fourth quarter of 2014 and the full year ending December�31, 2014

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

Harte Hanks,�Inc.

Dated: February�4, 2015

By:

/s/ Robert L. R. Munden

Senior Vice President,

General Counsel�& Secretary

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Exhibit�Index

Exhibit�No.

Description

99.1

Press Release of Harte Hanks,�Inc. dated February�4, 2015, announcing financial results for its fourth quarter of 2014 and the full year ending December�31, 2014

3


Exhibit 99.1

NEWS RELEASE

FOR IMMEDIATE RELEASE

February�4, 2015

Media Contact:

Doug Shepard

Executive Vice President and Chief Financial Officer

(210) 829-9120

[email protected]

HARTE HANKS REPORTS FOURTH QUARTER AND FULL YEAR RESULTS

Boston, MA - Harte Hanks (NYSE: HHS), a leading marketing services organization that partners with top brands to establish deeper relationships with their customers and prospects, today announced financial results for the fourth quarter and year ended December�31, 2014.

Fourth quarter 2014 revenues were $146.5 million compared to $152.2 million of revenues in the same quarter last year.

�����Customer Interaction revenues were $132.3 million compared to $135.8 million in the same quarter last year. Several of our revenue verticals had growth during the quarter including Financial, Technology and Select Markets. The Financial vertical increased 13.8% primarily from increased credit card solicitations. Our Technology and Select Markets verticals increased 5.7% and 23.1%, respectively, from providing clients won earlier in the year with contact center support activity.� These increases were offset by a decrease in revenues in our Retail and Healthcare verticals as a result of marketing expense reduction efforts from several large retailers along with decreased Affordable Care Act implementation efforts compared to the fourth quarter of 2013.

�����Trillium Software revenues were $14.2 million compared to $16.3 million in the same quarter last year. This decline was principally driven by decreased software license revenues. Maintenance and professional service revenues slightly decreased compared to the fourth quarter last year.



Operating income for the quarter was $14.7 million, an increase from $12.5 million for the same quarter last year.� Fourth quarter 2014 results included $2.0 million of charges related to previously announced facility consolidations and fourth quarter 2013 results included approximately $2.6 million of charges related to a legal settlement and professional services fees.

�����Operating income for Customer Interaction increased to $11.0 million compared to $9.4 million.� This operating income improvement was driven by expense management as� labor and selling, general and administrative costs were reduced as the company gained efficiencies across the business.

�����Trillium Software operating income was $3.7 million compared to $4.4 million in the same period last year.� This decrease was due primarily to the reduction and timing in software license revenues, as most of our costs in this business are fixed.

Fourth quarter 2014 diluted earnings per share from continuing operations increased to $0.16 compared to $0.11 for the same quarter in 2013. Capital expenditures for the quarter were $4.7 million compared to $3.1 million in the prior year�s fourth quarter. This increase was to support real estate consolidations to utilize inefficient space in existing facilities and system implementation.

The following table presents financial highlights of the company�s operations for the fourth quarter of 2014 and 2013, respectively. More detailed financial results are attached.

2



RESULTS FROM CONTINUING OPERATIONS (unaudited)

Three�Months�Ended�Dec.�31,

(In�thousands,�except�per�share�amounts)

2014

2013

%�Change

Operating revenues

$

146,518

$

152,178

-3.7

%

Operating income

14,656

12,484

17.4

%

Income from continuing operations

10,089

6,734

49.8

%

Diluted earnings per share from continuing operations

0.16

0.11

45.5

%

Diluted shares (weighted average common and common equivalent shares outstanding)

62,183

62,822

-1.0

%

For the year, the company�s revenues were $553.7 million compared to $559.6 million last year. Income from continuing operations was $24.0 million for 2014 compared to $24.4 million for 2013. These results reflect the return of stable revenues and income from continuing operations compared to prior year�s results.

The following table presents financial highlights of the company�s operations for 2014 and 2013, respectively.

RESULTS FROM CONTINUING OPERATIONS (unaudited)

Year�Ended�December�31,

(In�thousands,�except�per�share�amounts)

2014

2013

%�Change

Operating revenues

$

553,676

$

559,609

-1.1

%

Operating income

40,762

42,661

-4.5

%

Income from continuing operations

23,991

24,441

-1.8

%

Diluted earnings per share from continuing operations

0.38

0.39

-2.6

%

Diluted shares (weighted average common and common equivalent shares outstanding)

62,658

62,812

-0.2

%

Commenting on performance, Chief Executive Officer Robert Philpott said,�� �2014 was a transitional year for the company. At points through the year we achieved our goal of revenue growth but a weaker fourth quarter meant we ended the year just short of 2013 revenues. The significant work we undertook during the second half of 2014 to align our operating expenses with our revenues has really begun to bear fruit.� Our fourth quarter operating income growth

3



is the result of substantial reorganization within our company which has eliminated duplication and streamlined our teams.� We have also tackled the long-term cost base in the business.� Harte Hanks teams now have an unswerving focus on collaboration and in 2015 we will again turn our intentions to consistently delivering revenue growth.�

The company will host a conference call on February�4, 2015, at 4:30�p.m. Eastern Time to discuss the results.� Investors and interested parties may participate in the call by dialing (888) 713-4494 for domestic callers and +1 (913) 312-1391 for international callers and referring to Conference ID 2565188.� To access an audio webcast, please go to the link within the Harte Hanks website located on the Investors section of the website, http://HarteHanks.com.� A replay will be available shortly after the call through February�11, 2015 at (888) 203-1112 for domestic callers and +1 (719) 457-0820 for international callers, Conference ID 2565188.

About Harte Hanks:

Harte Hanks is one of the world�s leading, insight-driven multi-channel marketing organizations, delivering impactful business results for some of the world�s best-known brands. Through strategic agencies and our core marketing services, we develop integrated solutions that connect brands with prospects and customers, moving them beyond awareness to transactions and brand loyalty. Visit the Harte Hanks website at http://HarteHanks.com or call (800) 456-9748.

Cautionary Note Regarding Forward-Looking Statements:

Our press release and related earnings conference call contain �forward-looking statements� within the meaning of U.S. federal securities laws.� All such statements are qualified by this cautionary note,� provided pursuant to the safe harbor provisions of Section�27A of the Securities Act of 1933 and Section�21E of the Securities Exchange Act of 1934.� Statements other than historical facts are forward-looking and may be identified by words such as �may,� �will,� �expects,� �believes,� �anticipates,� �plans,� �estimates,� �seeks,� �could,� �intends,� or words of similar meaning.� These forward-looking statements are based on current information, expectations and estimates and involve risks, uncertainties, assumptions and other factors that are difficult to predict and that could cause actual results to vary materially from what is expressed in or indicated by the forward-looking statements.� In that event, our business, financial condition, results of operations or liquidity could be materially adversely affected and investors in our securities could lose part or all of their investments.� These risks, uncertainties, assumptions and other factors include:� (a)�local, national and international economic and business conditions, including (i)�market conditions that may adversely impact advertising expenditures and (ii)�the impact of� economic uncertainty in the United States and elsewhere on the financial condition, marketing expenditures and activities of our clients and prospects; (b)�the demand for our services by clients and prospective clients, including (i)�the willingness of existing clients to maintain or increase their spending� on products and services that are or remain profitable for us, and (ii)�our ability to predict changes in client needs and� preferences; (c)�economic and other business factors that impact the industry verticals we serve, including competition and� consolidation of current and prospective clients, vendors and partners in these verticals; (d)�our ability to manage and timely adjust our capacity, workforce and cost structure to effectively serve our clients; (e)�our ability to improve our processes and

4



to provide new products and services in a timely and cost-effective manner though development, license or acquisition; (f)�our ability to protect our data centers against security breaches and other interruptions and to protect sensitive personal information of our clients and their customers; (g)�our ability to respond to increasing concern, regulation and legal action over consumer privacy issues, including changing requirements for collection, processing and use of information; (h)�the impact of other regulations, including restrictions on unsolicited marketing communications and other consumer protection laws; (i)�fluctuations in fuel prices, paper prices, postal rates and postal delivery schedules; (j)�the number of shares, if any, that we may repurchase in connection with our repurchase program; (k)�unanticipated developments regarding litigation or other contingent liabilities; and (l)�other factors discussed from time to time in our filings with the Securities and Exchange Commission, including under �Item 1A.� Risk Factors� in our Annual Report on Form�10-K for the year ended December�31, 2013.� The forward-looking statements in this press release and our related earnings conference call are made only as of the date hereof and we undertake no obligation to update publicly any forward-looking statement, even if new information becomes available or other events occur in the future.

Supplemental Non-GAAP Financial Measures:

In this press release and our related earnings conference call, the company intends to provide investors with a better understanding of operating results and underlying trends to assess the company�s performance and liquidity.� The company evaluates its operating performance based on several measures, including the non-GAAP financial measures of (1)�free cash flow, defined as net income, plus depreciation and amortization, plus stock-based compensation (tax-effected), plus goodwill and other intangibles impairment (tax-effected) less capital expenditures, all of the aforementioned are from continuing operations and (2)�EBITDA, defined as net income before interest, taxes, goodwill and other intangibles impairment, depreciation, and amortization.� The company believes that free cash flow and EBITDA are useful supplemental financial measures for investors because they facilitate investors� ability to evaluate the operational strength of the company�s business.� Free cash flow and EBITDA, however, are not calculated in accordance with GAAP and they should not be considered substitutes for net income as an indicator of operating performance.� A quantitative reconciliation of free cash flow and EBITDA to net income is found in the tables attached to this release.

As used herein, �Harte Hanks� refers to Harte Hanks,�Inc.� and/or its applicable operating subsidiaries, as the context may require.� Harte Hanks� logo and name are trademarks of Harte Hanks.

5



Harte Hanks,�Inc.

Consolidated Statements of Operations (Unaudited)

Three�months�ended

Twelve�months�ended

December�31,

December�31,

In�thousands,�except�per�share�data�

2014

2013

2014

2013

Operating revenues

$

146,518

$

152,178

$

553,676

$

559,609

Operating expenses:

Labor

71,192

76,323

279,135

281,924

Production and distribution

44,175

42,729

166,959

161,600

Impairment of Goodwill and Intangibles

2,750

Advertising, selling, general and administrative

12,782

16,695

51,900

54,937

Depreciation and amortization

3,713

3,947

14,920

15,737

131,862

139,694

512,914

516,948

Operating income

14,656

12,484

40,762

42,661

Other expenses (income):

Interest expense

681

767

2,834

3,103

Interest income

(71

)

(29

)

(275

)

(105

)

Other, net

(331

)

646

897

46

279

1,384

3,456

3,044

Income from continuing operations before income taxes

14,377

11,100

37,306

39,617

Income tax expense

4,288

4,366

13,315

15,176

Income from continuing operations

$

10,089

$

6,734

$

23,991

$

24,441

Gain from discontinued operations, net of income taxes

(167

)

(11,071

)

Net Income

$

10,089

$

6,567

$

23,991

$

13,370

Basic earnings per common share

Continuing operations

$

0.16

$

0.11

$

0.38

$

0.39

Discontinued operations

(0.18

)

Basic earnings per share

$

0.16

$

0.11

$

0.38

$

0.21

Weighted-average common shares outstanding

61,957

62,556

62,444

62,503

Diluted earnings per common share

Continuing operations

$

0.16

$

0.11

$

0.38

$

0.39

Discontinued operations

(0.18

)

Diluted earnings per share

$

0.16

$

0.11

$

0.38

$

0.21

Weighted-average common and common equivalent shares outstanding

62,183

62,822

62,658

62,812

Balance�Sheet�Data�(Unaudited)

December�31,

December�31,

In�thousands

2014

2013

Cash and cash equivalents

$

56,749

$

88,747

Total debt

$

82,687

$

98,000



Harte Hanks,�Inc.

Business Segment Information (Unaudited)

Three�months�ended

Twelve�months�ended

December�31,

December�31,

In�thousands

2014

2013

%�Change

2014

2013

%�Change

OPERATING REVENUES:

Customer Interaction

$

132,310

$

135,831

-2.6

%

$

499,444

$

503,759

-0.9

%

Trillium Software

14,208

16,348

-13.1

%

54,232

55,850

-2.9

%

Total operating revenues

$

146,518

$

152,179

-3.7

%

$

553,676

$

559,609

-1.1

%

OPERATING INCOME:

Customer Interaction

$

11,038

$

9,418

17.2

%

$

29,780

$

32,021

-7.0

%

Trillium Software

3,685

4,429

-16.8

%

13,347

15,396

-13.3

%

General corporate expense

(67

)

(1,363

)

95.1

%

(2,365

)

(4,756

)

50.3

%

Total operating income

$

14,656

$

12,484

17.4

%

$

40,762

$

42,661

-4.5

%

DEPRECIATION AND AMORTIZATION:

Customer Interaction

$

3,251

$

3,473

-6.4

%

$

12,886

$

13,684

-5.8

%

Trillium Software

462

474

-2.5

%

2,034

2,053

-0.9

%

Total depreciation and amortization

$

3,713

$

3,947

-5.9

%

$

14,920

$

15,737

-5.2

%



Harte Hanks,�Inc.

Harte Hanks Revenue Mix (Unaudited)

Vertical Markets - Percent of Customer Interaction�s Revenue

Three�months�ended

Twelve�months�ended

December�31

December�31

2014

2013

2014

2013

Retail

28.6

%

32.4

%

27.2

%

30.9

%

Financial and Insurance Services

12.1

%

10.4

%

13.0

%

13.1

%

Technology

24.8

%

22.9

%

23.6

%

22.9

%

Healthcare and Pharmaceuticals

10.6

%

11.7

%

9.3

%

9.2

%

Auto and Consumer Brands

16.3

%

16.7

%

17.0

%

16.4

%

Other Select Markets

7.5

%

6.0

%

9.9

%

7.4

%

100.0

%

100.0

%

100.0

%

100.0

%

Vertical Markets - Percent of Trillium Software�s Revenue

Three�months�ended

Twelve�months�ended

December�31

December�31

2014

2013

2014

2013

Retail

9.0

%

5.0

%

6.8

%

5.6

%

Financial and Insurance Services

26.1

%

40.6

%

27.5

%

29.9

%

Technology

24.1

%

21.3

%

22.8

%

26.7

%

Healthcare and Pharmaceuticals

6.4

%

6.3

%

6.3

%

6.5

%

Auto and Consumer Brands

22.8

%

17.8

%

24.9

%

21.1

%

Other Select Markets

11.7

%

9.0

%

11.8

%

10.3

%

100.0

%

100.0

%

100.0

%

100.0

%



Harte Hanks,�Inc.

Reconciliation of Net Income to Free Cash Flow (Unaudited)

Three�months�ended

Twelve�months�ended

December�31,

December�31,

In�thousands

2014

2013

2014

2013

Income from continuing operations

$

10,089

$

6,734

$

23,991

$

24,441

Add: Intangible impairment (Note 1)

2,750

Add: After-tax stock-based compensation (Note 2)

455

692

2,433

4,124

Add: Depreciation and amortization

3,713

3,947

14,920

15,737

Less: Capital expenditures

4,664

3,113

11,753

15,873

Free cash flow from continuing operations

9,593

8,260

29,591

31,179

Income/(Loss) from discontinued operations

(167

)

(11,071

)

Add: Depreciation and amortization

2,592

Less: Capital expenditures

327

Free cash flow from discontinued operations

(167

)

(8,806

)

Total free cash flow

$

9,593

$

8,093

$

29,591

$

22,373

Note 1:

Impairment of other intangibles was $2,750 with only non-cash tax impact for the twelve months ended December�31,2013.

Note 2:

For continuing operations pre-tax stock-based compensation expense was $758 and $1,153 for the three months ended December�31, 2014 and 2013, respectively; and was $4,055 and $6,873 for the twelve months ended December�31, 2014 and 2013, respectively. For discontinued operations, pre-tax stock-based compensation expense was $0.

Reconciliation of Net Income to EBITDA from Continuing Operations (Unaudited)

Three�months�ended

Twelve�months�ended

December�31,

December�31,

In�thousands

2014

2013

2014

2013

Income from Continuing Operations

$

10,089

$

6,734

$

23,991

$

24,441

Intangible Impairment

2,750

Depreciation and amortization

3,713

3,947

14,920

15,737

Interest expense, net and non-operating, net

279

1,384

3,456

3,044

Income tax expense

4,288

4,366

13,315

15,176

EBITDA from Continuing Operations

$

18,369

$

16,431

$

55,682

$

61,148




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