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Form 13F-HR GREENWOOD CAPITAL ASSOCI For: Sep 30

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November 14, 2016 3:10 PM EST

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F COVER PAGE
OMB APPROVAL
OMB Number: 3235-0006
Expires: July 31, 2015
Estimated average burden
hours per response: 23.8
Report for the Calendar Year or Quarter Ended: 09-30-2016
Check here if Amendment   Amendment Number:
This Amendment (Check only one.):   is a restatement.
  adds new holdings entries.
Institutional Investment Manager Filing this Report:
Name: GREENWOOD CAPITAL ASSOCIATES LLC
Address: P O BOX 3181
GREENWOOD , SC29648
Form 13F File Number: 028-06727

The institutional investment manager filing this report and the person by whom it is signed hereby represent that the person signing the report is authorized to submit it, that all information contained herein is true, correct and complete, and that it is understood that all required items, statements, schedules, lists, and tables, are considered integral parts of this form.

Person Signing this Report on Behalf of Reporting Manager:
Name: Denise Lollis
Title: COO/CCO
Phone: 864-942-1597
Signature, Place, and Date of Signing:
Denise Lollis Greenwood , SC 11-14-2016
[Signature] [City, State] [Date]
Report Type (Check only one.):
X 13F HOLDINGS REPORT. (Check here if all holdings of this reporting manager are reported in this report.)
  13F NOTICE. (Check here if no holdings reported are in this report, and all holdings are reported by other reporting manager(s).)
  13F COMBINATION REPORT. (Check here if a portion of the holdings for this reporting manager are reported in this report and a portion are reported by other reporting manager(s).)
Form 13F Summary Page
Report Summary:
Number of Other Included Managers: 0
Form 13F Information Table Entry Total: 329590
Form 13F Information Table Value Total: 6,286,374
(thousands)
List of Other Managers Reporting for this Manager:
[If there are no entries in this list, omit this section.]
Form 13F File Number Name

List of Other Included Managers:
Provide a numbered list of the name(s) and Form 13F file number(s) of all institutional investment managers with respect to which this report is filed, other than the manager filing this report.
[If there are no entries in this list, state “NONE” and omit the column headings and list entries.]
No. Form 13F File Number Name

The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Expires: July 31, 2015
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
SPDR DOW JONES INDL ETF UT SER 1 78467X109 251 1,375 SH SOLE 1,375 0 0
SMUCKER J M CO COMMON 832696405 274 2,020 SH SOLE 2,020 0 0
NXP SEMICONDUCTR COMMON N6596X109 214 2,100 SH SOLE 2,100 0 0
PALO ALTO NETWORKS COMMON 697435105 344 2,158 SH SOLE 2,158 0 0
INCYTE CORPORATION COMMON 45337C102 224 2,375 SH SOLE 2,375 0 0
THE HERSHEY COMPANY COMMON 427866108 234 2,445 SH SOLE 2,445 0 0
DR PEPPER SNAPPLE COMMON 26138E109 242 2,652 SH SOLE 2,652 0 0
MARTIN MARIETTA MATL COMMON 573284106 485 2,705 SH SOLE 2,705 0 0
SCANA CORPORATION COMMON 80589M102 214 2,952 SH SOLE 2,952 0 0
ISHARES TRUST CORE S&P MID-CAP ETF 464287507 478 3,090 SH SOLE 3,090 0 0
ICON PLC ORDINARY G4705A100 256 3,304 SH SOLE 3,304 0 0
OLD DOMINION FGHT COMMON 679580100 254 3,709 SH SOLE 3,709 0 0
JACOBS ENGR GROUP COMMON 469814107 210 4,055 SH SOLE 4,055 0 0
ENERGEN CORP COMMON 29265N108 236 4,094 SH SOLE 4,094 0 0
CELANESE CORP SERIES A 150870103 285 4,275 SH SOLE 4,275 0 0
PENTAIR PLC COMMON G7S00T104 279 4,340 SH SOLE 4,340 0 0
BIOMARIN PHARMAC INC COMMON 09061G101 419 4,530 SH SOLE 4,530 0 0
PAYCHEX INC COMMON 704326107 264 4,560 SH SOLE 4,560 0 0
MANHATTAN ASSOCS IN COMMON 562750109 267 4,631 SH SOLE 4,631 0 0
HARRIS CORP DEL COMMON 413875105 429 4,680 SH SOLE 4,680 0 0
AMC NETWORKS INC CLASS A 00164V103 255 4,925 SH SOLE 4,925 0 0
BERRY PLASTICS GRO COMMON 08579W103 219 4,999 SH SOLE 4,999 0 0
AMERICAN WOODMARK COMMON 030506109 412 5,118 SH SOLE 5,118 0 0
BRUNSWICK CORP COMMON 117043109 250 5,124 SH SOLE 5,124 0 0
TEXTRON INC COMMON 883203101 206 5,175 SH SOLE 5,175 0 0
LENNAR CORP CLASS A 526057104 221 5,225 SH SOLE 5,225 0 0
VCA INC COMMON 918194101 369 5,268 SH SOLE 5,268 0 0
NOBLE ENERGY INC COMMON 655044105 202 5,645 SH SOLE 5,645 0 0
FABRINET COMMON G3323L100 252 5,657 SH SOLE 5,657 0 0
LEGGETT & PLATT INC COMMON 524660107 265 5,810 SH SOLE 5,810 0 0
DENTSPLY SIRONA INC COM USD0.01 24906P109 352 5,924 SH SOLE 5,924 0 0
DJ WL INTL RE EST SPDR INDX SH FUNDS 78463X863 252 6,053 SH SOLE 6,053 0 0
WORTHINGTON INDS INC COMMON 981811102 296 6,161 SH SOLE 6,161 0 0
SOUTHERN CO COMMON 842587107 355 6,920 SH SOLE 6,920 0 0
WISDOMTREE TR EMERGING MKTS EQTY I 97717W315 261 6,950 SH SOLE 6,950 0 0
ZOETIS INC COMMON 98978V103 395 7,595 SH SOLE 7,595 0 0
FORTUNE BRANDS HOM COMMON USD0.01 34964C106 452 7,783 SH SOLE 7,783 0 0
AMEREN CORPORATION COMMON 023608102 418 8,495 SH SOLE 8,495 0 0
HD SUPPLY INC COM USD0.01 40416M105 281 8,799 SH SOLE 8,799 0 0
BNC BANCORP COMMON 05566T101 223 9,157 SH SOLE 9,157 0 0
SYMANTEC CORP COMMON 871503108 230 9,180 SH SOLE 9,180 0 0
HEXCEL CORP COMMON 428291108 415 9,357 SH SOLE 9,357 0 0
CELGENE CORP COMMON 151020104 1,041 9,955 SH SOLE 9,955 0 0
OMNICELL INC COMMON 68213N109 394 10,287 SH SOLE 10,287 0 0
MASCO CORP COMMON 574599106 364 10,605 SH SOLE 10,605 0 0
UNITED STATES STL COMMON 912909108 203 10,749 SH SOLE 10,749 0 0
NUANCE COMMUNICATION COMMON 67020Y100 165 11,400 SH SOLE 11,400 0 0
MOHAWK INDS INC COMMON 608190104 2,293 11,447 SH SOLE 11,447 0 0
MAXIM INTEGRATED PRO COMMON 57772K101 463 11,600 SH SOLE 11,600 0 0
ALPHABET INC CLASS A 02079K305 9,641 11,991 SH SOLE 11,991 0 0
FRANKLIN FINL NETWOR COM ACCRD INVS 35352P104 466 12,467 SH SOLE 12,467 0 0
RING ENERGY INC COMMON 76680V108 141 12,836 SH SOLE 12,836 0 0
BLACKROCK INC COMMON 09247X101 4,672 12,891 SH SOLE 12,891 0 0
KEARNY FINL CORP MD COM USD0.10 48716P108 177 12,985 SH SOLE 12,985 0 0
INVESCO LTD COMMON G491BT108 407 13,013 SH SOLE 13,013 0 0
AMGEN INC COMMON 031162100 2,244 13,454 SH SOLE 13,454 0 0
FACEBOOK INC CLASS A 30303M102 1,744 13,592 SH SOLE 13,592 0 0
STERIS PLC SHARES G84720104 1,043 14,272 SH SOLE 14,272 0 0
ISHARES FLTG RATE BD ETF 46429B655 744 14,668 SH SOLE 14,668 0 0
DIXIE GROUP INC CLASS A 255519100 74 14,733 SH SOLE 14,733 0 0
KNOLL INC COMMON 498904200 347 15,206 SH SOLE 15,206 0 0
ADV MICRO DEVICES COMMON 007903107 106 15,365 SH SOLE 15,365 0 0
BROADCOM LIMITED NPV Y09827109 2,681 15,543 SH SOLE 15,543 0 0
MUELLER WTR PRODS COMMON 624758108 199 15,821 SH SOLE 15,821 0 0
AMERICAN EXPRESS CO COMMON 025816109 1,039 16,219 SH SOLE 16,219 0 0
WEATHERFORD INTL PLC ORDINARY SHARES G48833100 94 16,720 SH SOLE 16,720 0 0
SEQUENTIAL BRNDS GR COM USD0.001 81734P107 139 17,434 SH SOLE 17,434 0 0
LAM RESEARCH CORP COMMON 512807108 1,658 17,508 SH SOLE 17,508 0 0
HOLLYFRONTIER CORP COMMON 436106108 430 17,535 SH SOLE 17,535 0 0
RAYTHEON COMMON 755111507 2,486 18,261 SH SOLE 18,261 0 0
HAIN CELESTIAL GROUP COMMON 405217100 665 18,679 SH SOLE 18,679 0 0
MERCURY SYSTEMS INC COMMON 589378108 469 19,076 SH SOLE 19,076 0 0
CHUBB LIMITED COMMON H1467J104 2,416 19,228 SH SOLE 19,228 0 0
CALLON PETROLEUM CO COMMON 13123X102 321 20,418 SH SOLE 20,418 0 0
INTL BUSINESS MCHN COMMON 459200101 3,285 20,682 SH SOLE 20,682 0 0
PROCTER & GAMBLE CO COMMON 742718109 1,872 20,861 SH SOLE 20,861 0 0
MCDONALDS CORP COMMON 580135101 2,450 21,239 SH SOLE 21,239 0 0
SIRIUS XM HLDG COMMON 82968B103 89 21,430 SH SOLE 21,430 0 0
MONSANTO CO COMMON 61166W101 2,200 21,523 SH SOLE 21,523 0 0
HOME DEPOT INC COMMON 437076102 2,771 21,536 SH SOLE 21,536 0 0
SELECT SECTOR SPDR T RL EST SEL SEC 81369Y860 737 22,386 SH SOLE 22,321 65 0
MICRON TECHNOLOGY COMMON 595112103 410 23,040 SH SOLE 23,040 0 0
INTEGRAT DEVICE TECH COMMON 458118106 534 23,114 SH SOLE 23,114 0 0
COSTCO WHSL CORP COMMON 22160K105 3,543 23,229 SH SOLE 23,229 0 0
GLOBAL X FDS GBL XFTSE ARGNTNA 20 37950E259 568 23,765 SH SOLE 23,765 0 0
PULTEGROUP INC COMMON 745867101 479 23,905 SH SOLE 23,905 0 0
GILEAD SCIENCES INC COMMON 375558103 1,930 24,389 SH SOLE 24,389 0 0
GULFPORT ENERGY CORP COMMON 402635304 719 25,455 SH SOLE 25,455 0 0
SOUTH STATE CORP COMMON 840441109 1,972 26,275 SH SOLE 26,275 0 0
NEXTERA ENERGY INC COMMON 65339F101 3,254 26,602 SH SOLE 26,602 0 0
AUTOMATIC DATA PROC COMMON 053015103 2,498 28,326 SH SOLE 28,326 0 0
KRAFT HEINZ CO COMMON USD0.01 500754106 2,600 29,044 SH SOLE 29,044 0 0
VANECK VECTORS GOLD MINER ETF 92189F106 807 30,540 SH SOLE 30,465 75 0
SELECT SECTOR SPDR MATERIALS 81369Y100 1,483 31,065 SH SOLE 30,980 85 0
GRAPHIC PACKGNG HLD COMMON 388689101 440 31,462 SH SOLE 31,462 0 0
STANLEY BLACK&DECKR COMMON 854502101 4,225 34,358 SH SOLE 34,358 0 0
REGIONS FINL CORP COMMON 7591EP100 346 35,055 SH SOLE 35,055 0 0
SELECT SECTOR SPDR HEALTH CARE 81369Y209 2,531 35,105 SH SOLE 35,010 95 0
OCCIDENTAL PETE CORP COMMON 674599105 2,659 36,467 SH SOLE 36,467 0 0
COMCAST CORP CLASS A 20030N101 2,433 36,678 SH SOLE 36,678 0 0
LIONS GATE ENTERTN COMMON 535919203 744 37,195 SH SOLE 37,195 0 0
EOG RESOURCES INC COMMON 26875P101 3,661 37,854 SH SOLE 37,854 0 0
ELECTRONIC ARTS INC COMMON 285512109 3,237 37,901 SH SOLE 37,901 0 0
ISHARES MSCI INDIA INDEX FUND 46429B598 1,124 38,225 SH SOLE 38,225 0 0
IPATH BLOOMBERG ETN IPTH GRNS 06739H305 1,085 39,015 SH SOLE 38,915 100 0
MASTERCARD INC CLASS A 57636Q104 4,041 39,708 SH SOLE 39,708 0 0
TIME WARNER INC COMMON 887317303 3,164 39,747 SH SOLE 39,747 0 0
CLAYMORE EXCHNGE TRD TR GUG S&PG DIV OPP 18383M860 409 40,770 SH SOLE 40,770 0 0
UNION PAC CORP COMMON 907818108 4,145 42,499 SH SOLE 42,499 0 0
MEDTRONIC PLC SHS G5960L103 3,727 43,142 SH SOLE 43,142 0 0
WASTE MANAGEMENT INC COMMON 94106L109 2,781 43,612 SH SOLE 43,612 0 0
SCHLUMBERGER LTD COMMON 806857108 3,465 44,056 SH SOLE 44,056 0 0
KEYCORP COMMON 493267108 537 44,085 SH SOLE 44,085 0 0
TEXAS INSTRUMENTS COMMON 882508104 3,098 44,147 SH SOLE 44,147 0 0
PEPSICO INC COMMON 713448108 4,867 44,742 SH SOLE 44,742 0 0
QUALCOMM INC COMMON 747525103 3,071 44,831 SH SOLE 44,831 0 0
LOWES CO COMMON 548661107 3,257 45,104 SH SOLE 45,104 0 0
UNITED PARCEL SERVIC CLASS B 911312106 4,994 45,668 SH SOLE 45,668 0 0
PAYPAL HLDGS INC COM USD0.0001 70450Y103 1,938 47,299 SH SOLE 47,299 0 0
ELI LILLY & CO COMMON 532457108 3,807 47,437 SH SOLE 47,437 0 0
HONEYWELL INTL INC COMMON 438516106 5,536 47,482 SH SOLE 47,482 0 0
SPDR SERIES TRUST SPDR REGIONAL BKG 78464A698 2,062 48,790 SH SOLE 48,655 135 0
BOSTON SCIENTIFIC COMMON 101137107 1,162 48,838 SH SOLE 48,838 0 0
CBS CORPORATION CLASS B 124857202 2,721 49,712 SH SOLE 49,712 0 0
INVESTORS BANCORP COMMON 46146L101 599 49,859 SH SOLE 49,859 0 0
ISHARES INTRM GOV CR ETF 464288612 5,691 50,434 SH SOLE 50,164 270 0
BRISTOL MYERS SQUIBB COMMON 110122108 2,804 52,007 SH SOLE 52,007 0 0
ISHARES US HOME CONS ETF 464288752 1,466 53,198 SH SOLE 53,048 150 0
SELECT SECTOR SPDR AMEX INDUSTRIAL SEL 81369Y704 3,161 54,140 SH SOLE 53,995 145 0
NIKE INC CLASS B 654106103 2,873 54,576 SH SOLE 54,576 0 0
JPMORGAN CHASE & CO COMMON 46625H100 3,908 58,681 SH SOLE 58,681 0 0
DOW CHEMICAL COMPANY COMMON 260543103 3,093 59,678 SH SOLE 59,678 0 0
EMERSON ELEC CO COMMON 291011104 3,310 60,716 SH SOLE 60,716 0 0
ISHARES RUSSELL 3000 ETF 464287689 7,956 62,064 SH SOLE 61,409 655 0
PGT INC COMMON 69336V101 670 62,810 SH SOLE 62,810 0 0
JOHNSON & JOHNSON COMMON 478160104 7,563 64,026 SH SOLE 64,026 0 0
ISHARES 1-3 YR CR BD ETF 464288646 7,033 66,503 SH SOLE 66,293 210 0
BP PLC ADR (6 ORD) 055622104 2,370 67,416 SH SOLE 67,416 0 0
STARBUCKS CORP COMMON 855244109 3,707 68,478 SH SOLE 68,478 0 0
INTEL CORP COMMON 458140100 2,626 69,551 SH SOLE 69,551 0 0
WELLS FARGO & CO COMMON 949746101 3,180 71,805 SH SOLE 71,805 0 0
WALGREENS BOOTS ALNC COMMON 931427108 5,971 74,057 SH SOLE 74,057 0 0
WALT DISNEY CO COMMON 254687106 6,937 74,701 SH SOLE 74,701 0 0
APPLE INC COMMON 037833100 8,599 76,064 SH SOLE 76,064 0 0
SUNTRUST BANKS INC COMMON 867914103 3,660 83,558 SH SOLE 83,558 0 0
BB&T CORPORATION COMMON 054937107 3,537 93,779 SH SOLE 93,779 0 0
CONOCOPHILLIPS COMMON 20825C104 4,354 100,159 SH SOLE 100,159 0 0
COCA-COLA CO COMMON 191216100 4,299 101,586 SH SOLE 101,586 0 0
SELECT SECTOR SPDR SBI INT-TECH 81369Y803 4,857 101,653 SH SOLE 101,373 280 0
POWERSHARES ETF TRII VAR RATE PFD POR 73937B597 2,823 110,671 SH SOLE 110,331 340 0
SPDR SERIES TRUST SHORT TERM HIGH YIEL 78468R408 3,125 112,871 SH SOLE 112,381 490 0
MICROSOFT CORP COMMON 594918104 6,714 116,563 SH SOLE 116,563 0 0
CISCO SYSTEMS INC COMMON 17275R102 3,956 124,728 SH SOLE 124,728 0 0
ETF MSCI ACWI EXUS SPDR INDX SH FUNDS 78463X848 4,229 130,205 SH SOLE 130,030 175 0
PFIZER INC COMMON 717081103 4,782 141,178 SH SOLE 141,178 0 0
SELECT SECTOR SPDR AMEX FINANCIAL INDEX 81369Y605 3,235 167,615 SH SOLE 167,145 470 0
GENERAL ELECTRIC CO COMMON 369604103 5,573 188,146 SH SOLE 188,146 0 0
VANECK VECTORS EM LOCAL CURR BD ETF 92189F494 3,608 189,105 SH SOLE 188,505 600 0
POWERSHARES GLOBAL ETF TRUS AGG PFD POR 73936T565 3,724 246,163 SH SOLE 245,193 970 0
BANK OF AMERICA CORP COMMON 060505104 4,678 298,897 SH SOLE 298,897 0 0
ISHARES EMERG MKTS ETF 464287234 11,685 312,015 SH SOLE 311,230 785 0

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