UBS promotes Golia to lead wealth management advisers in US
FILE PHOTO: A logo of Swiss bank UBS is seen in Zurich, Switzerland, May 1, 2025. REUTERS/Denis Balibouse/File Photo
NEW YORK, Feb 24 (Reuters) - UBS promoted Lisa Golia to lead its U.S. wealth management advisers in the field on March 1 after serving as chief operating officer for the business over the last two years, according to an internal memo seen by Reuters on Tuesday.
Golia, who spent more than two decades at Morgan Stanley, will serve as UBS' head of the field in charge of leadership, hiring, retention and compensation.
"Lisa's someone who can get things done," said Ken Gunsberger, private wealth adviser based in New York.
"This is going to be very good for us because she’s one of us," he said, citing her career starting in a branch and climbing the ranks.
Golia will report to Mike Camacho, UBS' head of U.S. wealth management.
Camacho will shift his focus to strategic priorities, including building out UBS' U.S. bank, which has received conditional approval from regulators, steering business from other divisions and developing products for wealthy clients.
"Every department is fighting for funding to do more - Lisa is helpful in trying to prioritize where the money needs to be spent," such as adding technology to help advisers, said Michael Chudd, private wealth adviser in Las Vegas.
The appointment also prompted other leadership changes:
* John Vander Zee will succeed Golia as COO. * Ben Firestein, who joined UBS after more than threedecades at Morgan Stanley, was appointed head of national sales,field leader and financial adviser development and recruiting,reporting to Golia. He will focus on attracting, retaining anddeveloping advisers. * Regional directors Chris DiMuria, Julie Fox, RickGonzalez, Lauren Gorsche, and Jon Ramey will report to Goliaunder the new structure. * Other executives who will report to Golia include: JohnMathews, head of private wealth management, Bill Carroll, headof high-net-worth strategy, and Len Golub, head of the WealthAdvice Center.(Reporting by Lananh Nguyen in New York; Editing by Anil D'Silva)
Serious News for Serious Traders! Try StreetInsider.com Premium Free!
You May Also Be Interested In
- Iran insists on diplomatic solution after Trump rejects peace plan
- US to finalize sharply lower vehicle fuel economy standards
- China pushes back against US on Iran and Cuba in UN speech
Create E-mail Alert Related Categories
ReutersRelated Entities
UBS, Morgan StanleySign up for StreetInsider Free!
Receive full access to all new and archived articles, unlimited portfolio tracking, e-mail alerts, custom newswires and RSS feeds - and more!



Tweet
Share