OnlyFans owner Leonid Radvinsky dies of cancer at 43

March 23 (Reuters) - Leonid Radvinsky, ‌the secretive ​billionaire owner ​of OnlyFans who reshaped the porn industry with a subscription model, has died at 43 from cancer, the ‌company said on Monday.

The Ukrainian-American entrepreneur bought Fenix International, ⁠the parent company of OnlyFans, from the platform's British founder Tim Stokely in ‌2018. He served as a ‌director on Fenix's board and was its majority shareholder.

Under his ownership, OnlyFans turned from a platform that once avoided explicit content ​into an adults-only phenomenon with more than 300 million users and over $1 billion in annual revenue, powered by erotic performers ⁠and celebrity influencers.

"We are deeply saddened to announce the death of Leo Radvinsky. Leo passed ​away peacefully after a long battle with cancer," an OnlyFans spokesperson said on Monday.

Radvinsky's death leaves questions ​about who will own the platform. His ‌Fenix shares have been held in the LR Fenix Trust since 2024 and he had a net ⁠worth of about $4.7 billion, according to the Forbes real-time billionaires list.

Reuters reported in January OnlyFans was exploring the sale of a majority stake to ⁠investment firm Architect Capital in a deal valuing the company at about $5.5 billion, ​including debt.

The platform exploded in popularity during the pandemic as millions of people stuck at home globally turned to the web, fuelling a surge in ‌content and users. OnlyFans takes a 20% fee on most subscriptions and content sold on the platform.

Besides ‌Fenix, Radvinsky also ran Leo, a venture capital fund he founded ⁠in 2009 that focuses primarily ‌on investments in ​technology companies.

He was born in Ukraine and grew up in Chicago.

(Reporting by Kritika Lamba in Bengaluru; Editing by ‌Devika Syamnath)

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