Nintendo shares slump as games pipeline disappoints market

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June 9, 2026 9:27 PM EDT

FILE PHOTO: A person holds a Nintendo Switch 2 game console's box as Nintendo starts selling the new consoles globally, at an electronics store in Tokyo, Japan, June 5, 2025. REUTERS/Issei Kato/File Photo

By Sam ‌Nussey

TOKYO, June ​10 (Reuters) - ​Nintendo's shares fell 7.5% on Wednesday after the company's ‌Nintendo Direct presentation of forthcoming games ⁠lacked titles from top franchises such as "Super ‌Mario".

The Kyoto-based company's ‌stock price has been hammered by concerns over a lack of high-profile ​games to build momentum for the Switch 2 gaming device.

The ⁠shares are down around a third year-to-date.

The lack ​of a "mainline 3D Mario" for this year's holiday shopping season is "commercially ​meaningful", Jefferies analyst ‌Atul Goyal wrote in a client note.

The Switch 2 launched ⁠last June with titles including "Mario Kart World" and later "Donkey Kong Bananza".

"Year 2 ⁠now enters the holiday window without a ​franchise title of comparable pull," Goyal wrote.

Last month Nintendo hiked Switch 2 prices as ‌it grapples with a memory chip price boom, which is ‌also seen as a risk ⁠to sales momentum ‌due to ​its price-sensitive consumer base.

(Reporting by Sam Nussey; Editing by Christopher ‌Cushing)


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